The children’s Disney movie Frozen
has multiple different games and apps that you can download through the app
store to play on your smart phone or tablet. One popular Frozen
related app is called “Free Fall.” This app ties in with the larger media
project of the movie Frozen in a few
different ways. To start off, this app is produced by Disney. Disney is also
the creators and producers of the animated children’s film as well. This app
right off the bat tied in with the larger media project because the app icon on
your home screen of your phone or tablet, has a picture of one of the main
characters from the movie, who is a little friendly snowman named Olaf. This
game is designed to be very cold looking. Everything looks very frozen and icy,
different things have snow covering them throughout the game. These different
winter designs stick to the icy theme that the movie is all about. The map that
you travel through as you play each level of the game, takes place in the town
of Arendale. This is where the movie also takes place as well. As you go
through the levels, the seasons in Arendale change, this too happens in the
film. Once you begin playing the game, you have to switch colored ice crystals
to create a match of three or more to make them disappear. The use of ice
crystals in this game ties back into the winter theme of the movie. Also, as
you play different characters from the movie are there to encourage you and
help you throughout the game.
Since the movie of Frozen is a children’s movie, the target audience for this Frozen app “Free Fall” would be for younger kid players, from
around the ages of four to fourteen. When you open this app for the first time,
it asks you to enter your age. The app gives a IAP disclaimer stating that
there are in app purchases and advertising messages. Since this app has a younger target audience,
the game was very nicely designed that stuck with the frozen winter theme and
was very easy to use and navigate. When you first started playing the game, it
gave you a tutorial that showed you what to do and how to play. Also, if you
went in to settings, there is a “how to play the game” tab, in which you can
click on and read the instructions. Both of these features makes this game easy
to follow for this younger audience.
Throughout this game there are
different creative levels and fun features to use. Within the game there are
three maps that consist of different levels, these maps include the, Winter
Map, Seasons Map, and Endless Map. For the seasons map, you can play at eight different
levels. Each of these levels has a different season title for it. Including the,
Frozen Fever Levels, Valentine Levels, Spring Levels, Halloween Levels, Autumn
Levels, Holiday Levels and New Year Levels. Within each of these different season
of levels, you have to pass all of the games within the previous season to
unlock the next season to move on. Some of the features that these levels offer
is that, as you play, you can collect items that unlock different rewards that
you can use. There are also daily rewards that you can get if you come back to
play the game on consecutive days to receive rewards. Another interesting feature,
is that this app can connect to your Facebook account, so you can play with
your friends as well as share your score online.
This Frozen
app “Free Fall” was free to download onto your smartphone or tablet from the app
store. On the other hand, this game has a lot of in app purchases that you can
buy through the store tab within the app. For example, you can buy a pro-bundle,
different power ups that you can use for any character, different numbers of
snowballs, different number of hour glasses, ice pick breaks, and you can also
refill your lives by buying them. Along with this you can unlock new levels
throughout the game by paying money.
I thought that the Frozen app “Free
Fall” is a very good game. It is easy to use and it is fun. This game is very
similar to the game Candy Crush. I have been a fan of Candy Crush for awhile so
I am excited to find a different version of this game that I can play. I also
thought that this game was very kid friendly and ties into the larger media
project very well. Overall, I would give this game five stars.
